Blockchain Platform Launch & Funding
End-to-end advisory on go-to-market strategy, token economics, and investor relations for a blockchain infrastructure platform, successfully raising a Series A funding round.
Geography
Global (HQ Southeast Asia)
Service
Platform Launch & Capital Raise Strategy
Timeframe
12 months (strategy through close + 12m post-launch)
The Challenge
A well-capitalized but relatively unknown blockchain infrastructure team had built a differentiated platform with strong technical underpinnings but lacked a coherent go-to-market narrative, clear token economics, and institutional investor relationships. The founding team was technologically strong but had minimal capital markets experience.
Our Approach
We worked with the team to refine the platform positioning around specific use cases and developer value propositions. We designed token economics aligned with network health and user incentives, stress-tested tokenomics under various market scenarios. We developed an investor targeting strategy, created institutional-grade pitch materials, and facilitated introductions to tier-1 venture and strategic investors.
Solution
Refined platform positioning emphasizing interoperability and developer velocity; token model with graduated unlock schedules and incentive alignment over 5-year horizon; investor strategy targeting tier-1 VCs with previous blockchain experience, strategic corporates seeking infrastructure exposure, and family offices with emerging tech mandates. Prepared founding team with extensive investor relations and diligence readiness training.
Outcome
Successfully closed a $32M Series A round led by two tier-1 venture firms with follow-on commitments from 6 strategic corporates. Platform launched to mainnet with 47 early developer partnerships. Token launch generated $8.6M from community and strategic allocations. Platform achieved 450K daily active users and $2.3B in total value locked within 12 months of public launch. Founding team elevated and expanded with two new institutional hires from tier-1 crypto projects.
Series A Raise
$32M
Token Launch Proceeds
$8.6M
DAU (12m)
450K
Total Value Locked (12m)
$2.3B
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